Success Leaves Clues, Follow Them

Congratulations for making it all the way through the 21 Laws Of Fat Loss!

Most people never finish reading what they start and since you’ve made it here, I can tell you’re a go-getter who will not be stopped.

The final law is the law that success leaves clues.

Regardless of what you’re trying to improve in life… if someone else has accomplished it already, then they left a proven road map of the steps it takes to get there.

In fact if you want a short cut to success, simply do what the person before you did to get there. As long as you take action, you’re guaranteed success as well.

Even with all the clues and proven plans for effective fat loss out there; it still surprises me why so many people struggle with this…

When I pondered this question recently, I thought about the commonalities of my most successful clients and what they did to reach their accomplishments.

So what was the common theme?

They hired a professional coach to keep them accountable, to show them the way and to increase the speed at which they got results.

Think about it… can you name a single high level performing athlete who doesn’t at least have one couch?

Friend, I’d like to invite you to have a conversation with me, personally, where we can uncover what’s been holding you back and discover the best plan of attack of you.

There’ll be no pressure or commitments, I simply want to give you a gift for completing my 21 Rules Of Fat Loss!

Contact us to schedule your Breakthrough Sessions with me!

Change Is Constant. If You’re Not Improving, You’re Getting Worse

Our bodies are constantly changing. Old cells die. New cells grow. And this vessel we call our body ages.

As we get older, we can expect a pretty steady loss of muscle mass every single year (unless of course we exercise).

And with the loss of muscle and strength, comes more fat stored and also difficulty performing physical tasks we took for granted.

If you do nothing at all, your body will naturally decline.

That means the aches and pains you’re experiencing worsen.

The risk of disease and illness worsens.

Your low energy levels worsen.

Everything gets worse with time… if we do nothing about it.

Luckily for us, our bodies are resilient and respond well to our health improving efforts. Therefore whether we want to feel energized, strong and lean; it’s truly our decision.

Since we can’t stop time, the best we can do is focus on the factors we have control over, like:

  • reversing the aging process by increasing our muscle mass (strength training)
  • strengthening our cells against illness and cancers, with nourishing foods (veggies)
  • making our bodies run smoothly by being properly hydrated (water)
  • and giving our bodies the opportunity to repair and recover by getting the proper amounts of sleep.

So you see the future of your health is in your hands!

If you need help coming up with the perfect fitness and health plan, reach out to us and we’ll customize a solution for you!

Muscle Burns 5x The Calories At Rest Vs Fat

Did you know that if you sat on the couch for a full day, you’d still be burning energy (some fat as well)?

In order for us to survive, our bodies have a minimal energy requirement. We need energy for our brains to function, for our nervous system to fire, for our digestion to work and to maintain our muscle mass.

Muscle Burns 5x The Calories At Rest Vs Fat

Even our fat tissue burns energy… it burns very little but it does burn some.

The tissues and organs that burn that require the most energy (calorie burn) are our brains, nervous system and muscles.

Since we can increase our brain tissue let’s focus on the muscles.

If you increase your muscle tissue, even by a marginal amount, you’ll actual increase the amount of calories you burn while you’re at rest.

That means that you will be able to burn more fat while you’re sleeping.

Pretty cool right?

It’s important to leverage this law and have your workouts focus on Strength Training and increase your lean muscle mass.

If you’re not sure how to do this, go back and read Law #6.

Everything You Want Is On The Other Side Of Fear

In order to have the life, career, relationship and body you desire, you’re going to have to get comfortable with being uncomfortable.

It’s a law of the universe that the more you stretch to grow and expand, the more resistance you’re going to encounter pushing back against you. Like a plant trying to push through the earth to become an oak tree.

And the fear of having to do the things we don’t want to do, like getting up earlier in the morning, getting out of a bad relationship, changing careers, being sore from your workout – is what keeps us from achieving greater things.

I’m going to be honest with you right now and tell you that when you start working out, you’re going to be sore and in pain… but only at first.

And when you change your eating habits for healthier options, you’re going to be left feeling hungry and craving junk food… but only at the beginning until your body adjusts.

And when you start drinking the right amount of water to stay hydrated, you may hate the taste and have to pee every 15 minutes… but only for the first few days.

The biggest challenges are at the beginning and if you push through, you’ll be rewarded with the results on the other side!

IanFitness Mission and Training Philosphy

I’ve been getting a lot of emails asking what my training philosophy is and how I got started with IanFitness.

I thought I would take a moment and share with you a little of both.

My fitness background stems from my soccer playing experience. I grew up playing soccer in Seattle, played in College and was even lucky enough to play professionally for a few years.

It made perfect sense to me to share my ability to motivate, inspire, and make working out fun, and start helping people with their own fitness goals off the field.

In fact, one of the main reason I like helping people lose weight is so that they can enjoy being active. I just feel like Seattle and the World in general would be a better place if more people were able to get out and go for a hike, or a bike ride, or a jog and move their bodies.

As Humans our bodies were constructed to move and with desk jobs, tv shows (don’t get my started on Game of Throne’s) and long commutes we have gotten away from that and our bodies show it.

So, my goal is to make Seattle and the World a better place by helping people get healthy.

And from that goal my mission statement and public mission was born.

IanFitness Mission Statement:

IanFitness aspires to empower the people of Seattle to discover their happiest, healthiest selves through regular, fun, challenging, and dynamic exercise in a safe, supportive environment with knowledgeable, professional, and compassionate trainers resulting in an inspired community of leaders in health and wellness.

Public Mission:

Help 15,000 Seattle residents reach their fitness and or weight loss goals by 2020.

Training Philosophy:

One of my very first Clients was my best friend Nick’s Mom.

She is one of these Women, and we all know at least one- that is just heavenly. Kind beyond belief. You don’t have a place to go for Thanksgiving, or Easter, or Halloween, or Monday Night Football- whatever- you go to her house. She hugs you, feeds you, and makes you feel more comfortable than if you were in your own home.

She is just so sweet. And tragically, as Nick and I were growing up he lost his Father. (and she lost her Husband.)

It was tough on Nick and his sisters, but Anna most of all. She had to raise 3 kids on her own, be strong as a rock for all of them, and I can’t even begin to imagine the pain sorrow dealing with that kind of loss.

As you might imagine eating well and exercising fell to the bottom of her list. It just wasn’t a priority anymore and feeling unhealthy compounded her depression.

But, about 5 years agoshe reached out to me and said,

“I’m ready to make a change.”

Now this Woman is like a second Mother to me and I was determined to not let her down and to help her get back to feeling healthy, confident, and fit.

She was motivated but she was also very intimidated.

I needed to create an atmosphere that was fun, friendly, and welcoming for an overweight self-conscious Woman, with existing knee injuries.

It was from that standard that I built IanFitness.

We create a fun, encouraging, not intimidating environment where you can push yourself to your limits under the guidance of a professional coach that will prevent you from injury and keep you accountable to give your best every time.

You will be up moving around burning fat and losing weight, and you’ll get your cardio from kettle bells, battle ropes, steps ups and jumps, smash balls, TRX, and hundreds of fun dynamic movements and not wasting time on the boring treadmill or elliptical.

As you can see here it worked for Anna.


4 clicks (100% of total)

It will work for you as well!

Don’t miss the Grand Opening-Open House this Weekend!

Free Food, giveaways, live DJ, demo workout sessions and a a chance to grab one of our limited 50% off Charter Memberships!

Friday 5pm-8pm and Saturday 830am-1230pm

5659 California Ave SW

Animal Ab’s

Hey there,

Check this video I made for you. It’s called “Animal Ab’s” and it’s all movements that are designed to hit the core and tighten that tummy. Give them a shot and let me know what you think!


I hope you got something out of this video!